Launching a new business is exciting but often an experience where you feel you’re walking on egg shells. For Lani Preis and Marla Zafft their innovative, school lunch tool chick*u*do has to appeal to two audiences: parents and kids. That’s a pretty tall order. Lani and my paths have crossed many times in the Atlanta marketing world. When I learned about her new venture I was intrigued especially since chick*u*do is not a tech product but something that might be from a kinder, gentlier time. Over coffee Lani explained about how the ultimlate goal was to support parents in nuturing kids to...